Excel → Centralized Microsoft 365
SharePoint / MS Lists / MS Forms + Power Automate
Hello, I'm
Senior Business Intelligence Analyst
Data Analytics Lead
Abu Dhabi, UAE
Senior Business Intelligence Analyst with 9+ years of experience delivering BI, analytics, and data platform outcomes across Abu Dhabi government and investment entities.
I help teams move from manual, Excel-heavy reporting to governed, automated insights—standardized KPIs, reliable data capture, and executive dashboards that drive decisions.
Former Full‑Stack Software Engineer, bringing engineering discipline to BI: scalable automation, clean data pipelines, and dependable self-service reporting.
SharePoint / MS Lists / MS Forms + Power Automate
Data modeling, DAX, Power BI Service publishing
BRDs + Stakeholder Enablement
Metadata + quality standards aligned with Abu Dhabi government/DGE practices
Born with a passion for technology and problem-solving that would later shape my career in data analytics.
Completed General Certificate of Secondary Education (Scientific Stream) with 98% in Computer Science.
Started training at a software company while attending university, learning full-stack development fundamentals.
Launched freelance career on Upwork and PeoplePerHour. Completed 51+ jobs with 100% client satisfaction.
Joined MPGLine (KSA) as a remote web developer while completing university studies.
Graduated with B.Sc. in Engineering Technology (Computer Engineering) from Yarmouk University, Jordan.
Joined Metadata Computer Systems in Abu Dhabi as Full-Stack Web Developer, working on ERP/Odoo systems.
Joined Department of Economic Development (DED) Abu Dhabi as Senior Data Analyst & Data Platform Project Manager.
Senior Business Intelligence Analyst at Abu Dhabi Investment Office (ADIO), leading data automation and executive dashboard delivery.
Let's discuss how I can help with your BI and analytics needs
My Educational Background and Professional Experience
Computer Engineering Major
Yarmouk University
Hijjawi Faculty for Engineering Technology, Computer Engineering Department.
Scientific Stream
Achieved 98% in Computer Science class.
Abu Dhabi Investment Office (ADIO)
Abu Dhabi Department of Economic Development (DED)
Metadata Computer Systems
Front-end web design and ERP systems development using Odoo framework.
Hakeem International Group (MPGLine)
Web services (REST API), full-stack development with CodeIgniter and Laravel frameworks.
Self-Employed
Full-stack web development, design, and CMS work (WordPress, OpenCart, Magento) through Upwork and PeoplePerHour.
Technical proficiencies and tools I work with
6-month Professional Certificate Program
Professional Certification
The Hong Kong University of Science and Technology
Professional Development
Case studies showcasing my BI and analytics projects
Multiple teams were collecting data through disparate methods—spreadsheets, emails, and ad-hoc forms—leading to inconsistent data quality and delayed reporting cycles.
Designed and implemented a unified data capture framework using Microsoft 365 tools. Built standardized intake forms, structured data repositories, and automated workflows that route, validate, and consolidate submissions into a central reporting layer.
Improved data consistency across teams, reduced manual effort in report preparation, and enabled faster turnaround on recurring deliverables.
Due to confidentiality, visuals and datasets are anonymized or represented with mock examples.
Leadership and operational teams lacked a single source of truth for key metrics. Existing reports were static, manually refreshed, and scattered across departments.
Developed a suite of interactive Power BI dashboards tailored to different audience levels—executive summaries for leadership and detailed operational views for frontline managers. Implemented robust data models with DAX calculations and deployed to Power BI Service with scheduled refreshes and role-based access.
Delivered cross-functional visibility into performance metrics and enabled decision-ready insights accessible in real time.
Due to confidentiality, visuals and datasets are anonymized or represented with mock examples.
The organization had inconsistent metric definitions across business units, making it difficult to compare performance or trust reported figures.
Led the business requirements gathering and documentation (BRDs) for a centralized data platform. Collaborated with technical teams on ETL design and data governance frameworks. Established metadata standards and a KPI glossary to align definitions enterprise-wide.
Achieved consistent KPI definitions across the organization and aligned reporting practices, building trust in data-driven decisions.
Due to confidentiality, visuals and datasets are anonymized or represented with mock examples.
The following are selected projects from my earlier career as a full-stack web developer, including web development and design work completed during my freelance period.